Online reviews can help your business look more credible and reliable. They have also been known to boost your sales by triggering a psychological phenomenon called ‘social proof’. In fact, nine out of ten consumers say online reviews influence their buying decisions. Keep reading to find out how you can get more online reviews: 1.…
As 2022 draws to a close, we’re wrapping up the year with our top ten blog posts, as voted by you – our readers. Join us as we count down to 2023 and the most-read blog of 2022 to help get you inspired to market your business online in the New Year: 10. Paid Vs. Organic…
Google My Business (GMB) is an essential marketing tool that works with your website to make your business appear in search results. These days, it’s important to have a GMB listing and keep it up to date. You may be surprised to find out that there’s more to it than getting your business on Google…
The holidays are one of the busiest times of the year as we juggle business with Christmas preparations. In anticipation of the festive season, we’re here to help you get organized and market your business over the holidays. Ensure you tick these six things off your holiday to-do list to get your business ready: 1.…
While anyone can create a landing page, a successful landing page that increases sales requires strategic planning, thoughtful design and clever copy. Although there are many options when it comes to creating a landing page, it’s more likely to convert visitors into leads if it includes the following elements: 1. Strong, Short Header The header…
If you have used Google, you will likely have experienced the power of Google My Business, which enables your business information to be more visible in search results. However, it’s important to keep in mind that visiting your website will often be an essential part of your customer’s purchase journey. While you are not required…
Regardless of the purpose of your website, a well-designed site will help you reach the right people online and make you look legit, which ultimately builds trust and sales. We’ve already convinced you that every business needs a website. Now, we’ll help you choose the right one. Here are four types of websites to help…
Now that we’ve gone through the basics and benefits of email automation and have explained different types of email sequences, in this blog, we’ll share how to create a killer automated email sequence. If you’re just tuning in now (and want to save time and generate revenue), you’ve come to the right place. You can…
Imagine if you could encourage a sale, increase engagement with customers and generate revenue without lifting a finger. The truth is, you can. Email sequences can be set up to automatically send emails when triggered by user behaviour or at a pre-determined time through email automation. Find out what types of email sequences could work…
If you’re wondering if you need a website for your small business, the answer is yes – 100%. Websites do wonders for brand exposure, help consumers find your product or service online, and build trust and value over time. Here are five reasons why you should invest in and launch a website for your business:…